The assignment: create a new brand and website to increase enrollment for Arts Academy in the Woods High School.

Dr. Mitchell gave us an A+ for increasing enrollment for the last two years. He appreciated our mix of Social Media and Digital Marketing with old school media including Outdoor and soon adding Cable TV. We targeted both parents and tweens & teens seeking a more creative, untraditional and effective way of learning. We got extra credit points for increasing school spirit.

AAW Program Videos & Cable TV embrace learning academics through art:

Social Posts - organic & paid media helped spread the word and the brand.

All social media leads to enrollment on a shiny new website.